Page 7 Advertisements Column 1

Manawatu Standard, Volume LVII, Issue 208, 3 August 1937, Page 7

Exclusive SPRING STYLES from NEW YORK' EACH AND EVERY ONE A MODEL! Chosen from New York’s Preview Spring Showings—and sent by Urgent Mail! All excitingly NEW! ... all the gorgeous materials, all the chic details that smart New York 's wearing NOW ... at this very moment! Personally and individually selected oy Miss jean T. of Shillings Staff . . . who is travelling America and England to buy the very best and latest that the exclusive overseas Showrooms have to offer. Evening Frocks, Cocktail Gow~s, Afternoon and Day Frocks, Smart Suits . . . and EVERY ONE DIFFERENT! A. —This Afternoon or Dinner Frock shows the beautiful new Sunray pleating ... giving a lovely, swirling line to the tailored skirt. Other styles of this type feature the new closely-patterned floral silk prints in bright colours. The material of this frock is heavy silk crepe of a fine quality rarely seen here. And the price gives luxury without extravagance. B. —Another frock for your afternoon teas . . . note the chic flower trimming, which is of a type which will be all the rage this Spring. Silk corded crepe is the material . . . and the price just half what you’d expect to pay for this Fifth Avenue exclusiveness! C.—A dramatic evening style of black lacquered satin ribbon net, over black heavy silk crepe. All the sophistication of Paris, plus the practical tailored smartness of New York . . . it’s a Ten Guinea style, priced for y our pocket! COME IN AND SEE THEM ALL QUICKLY! COCKTAIL SUII Phis sun shows the new quaint “Paisley” Prints . . lovely Vic* torian designs that are the latest in eophie* cicated smartness. Note fashion’s latest edict . . the patterned coal over the *)lain skirt. The material in this case is fine silk for the coat, silk crepe for the skirt. n A") I? h v % I 49 II Wm m / "\V. Branches at WELLINGTON, CHRISTCHURCH .DUNEDItf, HAMILTON, NEW PLYMOUTH PALMERSTON NORTH and MASTERTON.