The Advertising Controversy.

Manawatu Times, Volume VIII, Issue 329, 2 August 1883, Page 3

The Advertising Controversy.

To TU! fcltt'TOlt. Str, I—lt1 — It occurred to me rhrriupTfclic* writing of my laßt letter ro you mpon the dummy question, that at first sight some of .your readers aiigiit suppose the mstter was of no •concern to the public. Some might ieasonL: ; *iius:-TT-' If the man chooses to fill up his paper with half-a dozen colnmns of dummies, aud even Wehla£ge it so as to -be ahle .to print more, he must be a fool, .'sure enough, but that does not concern ! us." Now I think a- , little will show that this would ibe anj evwor. A tradesmau who adulterated his wares and represented fhem to be what they were not might be excused on just the same Mooning. I tafce it that it; is the duty of every true citizen to expose fraud and- false pretences whereso. •ever they ape 1 and* t claim .that '^m^tiijs'.^ruatter I "have' btjeu :actua£^d solely t?y a- desire, tor the public good. ; I have established tthe position I took up at the ontset, as is shown by the silence of th'p iijtandaird^- 'slntje 'the issue of my citaHenge, ; -;a-u"d I think 4ts retreat Isas sheen effected "In anything- but a mantefjj^imanner};; My -motive; .for | "writing .was this : — I abhor irandulentßjiisre.presentatiqns: The should »ot be deluded into tthe belief that the advertising j patronage' of a certain journal was auch^that it had. to enlarge its size. wh&i 'tHe- real 'fact' that about six columns . jbi . ad vertisem ents al read y , m were lsh'ams and could have been left out If the value of the advert: tising space "of any iaewspaper is so •mail that a large number of advertisemfcutsf/tire^put; m, for -.; nothing,, then those who do pay are either fools'tor-jure thteing /wilfully ichea,ted. .In either "case their eyes should be I trust. ;now' that it hasfheen tacitly admitted by the ;Stajifidard-that my statements were «correct jjOU, jvvil} ineqrt^this as, a windicarf&bh of my action m the ffnat^er. ; I £m &c. , . . . ' . A Business Man. „ Augudtil,:lßßli ;;.; :\v.;. >..;..::