Page 3 Advertisements Column 5

Gisborne Times, Volume XXVII, Issue 2429, 18 February 1909, Page 3

What makes a Store the Best? Is a question that should, bo considered by every thrifty and economical housewife. Not just, why it is the lest for “so and so,” but why it is the best for “mi/' why I should do all my shopping there. DEPENDABILITY Is the chief consideration. No matter how low the price paid for an article, if it is not dependable, it is practically worthless to you. fow price docs not always mean cheapness, The store that is CONTINUALLY advertising low prices is the dearest store in the end, for its merchandise is not dependable. Our -watchword is dependability, and we strive to merit it, by selling goods at prices that are as fair to our customers as to ourselves. CONVENIENCE Should be another feature of the '■'■Best Store,” Convenience in every respect, to be able to yet exactly what you want when you icant it. To be c ! tended to promptly and carefully; in short, to feel that your hopping is a pleasure rather than a duty. We have studied convenience from the shopper s point of view as well as from our own. We can make your shopping a convenience and a pleasure. COURTESY Is an essential part of the “ Best Store ” service. Prices and value may be right —you may be served promptly and carefully, and yet feel that the deference and politeness that is due to a customer has not been paid you. We j'cel perfectly safe in saying that all our assistants ar ready and eager to pug every attention to customers' needs. We don't decry other stores—we simply say that by virtue of our method of doing business, ours is the “ Best Store.” r lhe Store for everybody. THE STORE FOR EVERYBODY. 3 T. % © TTIE and Co., Limited T. E. TOSETCLIFFE, JJanrif/inff Director. & WE ARE NOW SHOWING OUR NEW AUTUMN DRESS MATERIALS. A FIRST-CLASS SELECTION A T REASONABLE pRICES. QALL AND MAKE YOUR CHOICE. COMMON. SHELTON AND COMPANY, LIMITED. pj?EL CTREET.

THIS SPACE RESERVED FOR THE QIVIL gERVIGE & QITIZENS’ QO-OPERATIVE gAKERY C°-'L TD ' S ■ NEW ADVERTISEMENT.